Datavault AI Partners With Sports Illustrated on Athlete NIL Digital Asset Exchange | NewsOut

Sports, tech, and digital asset investors: Datavault AI has announced a new agreement with iconic sports media brand Sports Illustrated to explore development of a digital asset exchange focused on athlete Name, Image, and Likeness (NIL) monetization.

Reporting from the New York Stock Exchange, Jane King explains that the initiative would be powered by Datavault AI’s proprietary data monetization, credentialing, and tokenization technology. The companies will evaluate expanding the collaboration into a definitive brand license, targeting a potential commercial launch in the second half of 2026.

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