America’s Patriotic Beer Brand Goes National | American Rebel (NASDAQ: AREB) Expansion & Growth
For investors, beverage distributors, and consumer brand strategists — this New to The Street interview from the NYSE features Andy Ross, CEO of American Rebel (NASDAQ: AREB), the company behind the fast-growing patriotic beer brand that’s now expanding across the United States.
Ross shares the story of how his patriotic anthem “American Rebel” became a national consumer brand — first through concealed-carry apparel and safes, and now through American Rebel beer, positioned in the same category as Bud Light, Coors Light, Miller Lite, and Michelob Ultra — but with a key differentiator: it’s all-natural, made with U.S.-sourced two-row barley and no corn syrup or rice extract.
Distribution is accelerating fast — 90{d450b60efc35a2e17361b5d57bc194208ff1ac62c46bd45a026f4271e6a4dcc4} of American Rebel’s distributors are Coors/Miller/Anheuser-Busch distributors, and the brand is already in 17–18 states with major accounts like Total Wine, Winn-Dixie, Price Chopper, and Hen House — with national expansion underway.
American Rebel also has strong traction with NASCAR and drag racing event fans — selling out other brands at certain tracks. The company uplisted to Nasdaq in 2022, giving fans the ability to become shareholders, not just customers.
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