Ilana Kruger, CEO/Founder of Dripkit, Inc., talks about NuZee, Inc. (“NuZee”) (“NuZee Coffee”) with New to The Street’s TV Host Jane King. From the Nasdaq MarketSite Studio, Ilana describes Nuzee’s DRIPKIT pour-over coffee format that features a large-size single-serve pour-over pack that sits on top of a cup, delivering a high-quality coffee. Ilana formed Dripkit, Inc. in 2007 after her sustainable farming experience in Israel. The farm had no running water, electricity, or other amenities, and instant coffee brands were the only available. Most coffee drinkers know that the quality of instant coffee is not good, and they always seek better, flavorful coffees. Once back in New York City, Ilana decided to investigate creating a high-quality coffee made efficiently, timely, and inexpensively with robust flavor and aromas. After 500 phototypes, Ilana and her team created the DRIPKIT innovation. This single-serve pour-over coffee uses the same brewing technique without a machine, with the coffee flowing straight into a cup using only hot water and a prepacked coffee filter. Illana and her team secured comprehensive funding from several sources and began marketing DRIPKIT’s high-quality single-serve coffee. In 2022, NuZee, Inc. bought Dripkit, Inc.’s asset, DRIPKIT, and is part of the NuZee single-serve and co-packaging coffee product lines. NuZee’s DRIPKIT pour-over packs are sold directly to consumers through the Company’s website, to wholesale business-to-business, to hospitality customers, and to co-pack for coffee roasters. DRIPKIT entered several branding partnerships, Ilana talks about these agreements and the significance of consumer brand awareness and growth. With three manufacturing facilities in two countries, NuZee can produce over 150 million Pour Over or Brew Bag (Tea Bag Style) single-serve coffees each year. The on-screen QR code is available during the show; download or visit NuZee, Inc. – https://mynuzee.com/.
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