From the Nasdaq MarketSite studio, New to The Street’s TV Host Jane King talks with Haggi Alon (“H”), Founder, Executive Director, and CEO of SMX (Security Matters) Public Limited Company (NASDAQ: SMX) ($SMX) (“SMX”). The Company uses molecular marker technology and a blockchain to authenticate and track/trace raw materials that ensure supply chain integrity and transparency. H on-set pulls out a 99.9 purity gold bar containing the SMX markers, and he further explains how the mining industry uses SMX’s services. From gold mining, refining, and final end-use, the Company installs a unique molecular marker that tracks and traces all steps from mined sources to final goods produced. A blockchain records every step, from the ground to final use, and validates authenticity, ethical sources, and gold purities. Gold investors, banks, financial institutions, jewelry manufacturers, and others can immediately know the quality and origin of the Gold. Track and trace verifications can determine if the Gold is mined, recycled, or combined. The Company technological platform allows its clients to quantify all aspects of the Gold, either for investment or production purposes. SMX provides its clients with an ecosystem combining the digital and physical worlds. B2B (Business to Business) gold transactions need a way to determine quantities, qualities, and places of origin to ensure reliable and ethical manufacturing standards. H tells viewers that everything related to Gold is booming and that SMX’s technological molecular track/trace on the blockchain gives its clients immediate information without third-party intermediaries. SMX offers services for all industries to help its clients with quality assurances and brand certification. The interview will air on Bloomberg, episode 462, April 29, 2023, at 6:30 PM ET and on the FOX Business Network, episode 463, May 1, 2023, at 10:30 PM PT. The on-screen QR code is available during the show; download or visit SMX – https://smx.tech/.
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